May 3, 2024

Avoid street pop up

This time, Avoid Street took over the 'Unit'. Eduardo, a talented designer based in Amsterdam with international influences from Peru and Italy, created a new collection. The entire collection was showcased, and people could pre-order the beautiful items. In addition to the collection, we had a hair tattoo artist named Lyzard, who created an art piece on a volunteer's head. Drinks were provided by Oedipus, shoutout to them!

March 21, 2024

Gatto pop up

In our store, we created a store-within-a-store concept called the "Unit." Designers can showcase their new collections and artwork in the "Unit" and organize an opening party. Our first-ever Unit launch was with Gatto, a brand created by Olivia Lottersberger and Floyd Rorije, who are among the most promising and talented designers in the Netherlands. After graduating from the Artez Academy, they moved to Vienna to build on their legacy. Shout out to Peroni for the drinks!

March 16, 2024

Viola Renate x Dream Unit exhibition

We hosted an exhibition at gallerie de schans in the Bonne Suits store. Viola Renate and Dream Unit created an extraordinary carpet which we launched at this exhibition. The carpet named 'Pussy Pet' has five editions and is still available online and in store, only three left!

August 21, 2023

The dream resort

Together with our very punky friends of The Platform, a group of creatives who organise events which show the intersection between art, music and fashion. We teamed up to serve a market +++, the guests booked a day in paradise. Which included cool refreshments, excellent artists and vegetarian snacks at our private bathtub side.

To just drop some names of who were the essence of the party: Ella Wang Olsson, Dragadina, Zoe Zita, SIMA.

Four friends sit on a wooden bench against a brick wall, dressed casually in colorful, streetwear-inspired outfits. One person holds a green apple, while the others pose with a relaxed, laid-back attitude, conveying a sense of togetherness and self-expression.
June 23, 2023

Dream Unit Opening

On June 23, 2023, Dream Unit was founded. Within two months, we managed to find over 50 designers, secure a location in the heart of Amsterdam, and transform an old gallery into a store! Music was provided by the Caribbean collective Kurashi.